From detection to verified removal, in five screens.
This is the loop your team will run: triage the inbox, inspect the evidence, draft the takedown, approve it through the triple-validation gate, and watch the removal verify itself. The screens below show the product’s interface with example data — not a live feed — and every pattern shown ships today.
Step 01 · Triage
Start in the inbox.
One queue, every surface. Each detection lands with a screenshot, an archived copy of the listing, and a confidence score against your own product photos. Mornings are bulk actions, not browser tabs.
- Every surface in one place — Amazon, eBay, Walmart, Etsy, AliExpress, TikTok Shop, Temu, Shein, Google Shopping, AI shopping assistants, lookalike domains, and the trademark registries
- Image matching against the product photos you upload — catches visual counterfeits even when the listing text looks innocent
- A response-time badge per marketplace shows which takedowns are overdue; saved views keep each person's queue one click away
- Bulk actions (dismiss / escalate / confirm / assign) — clear a hundred-listing morning in a couple of clicks
- AMAZON · US·b00stkr-direct · 4 listings·SLA 24h
“Original-style” replica with photo-edited packaging — counterfeit
94%High - EBAY · UK·discountgear-uk·SLA 48h
Reappeared after VeRO removal — new item ID, same seller
88%Reappeared - WALMART · US·thrift-resells · cluster·SLA 24h
Cross-listing image cluster — same packaging photo as #BPI-2914
86%High - LOOKALIKE DOMAIN·WHOIS privacy · BR registrar
brandprotectör.io · registered 2 days ago, parked
71%Investigating - TIKTOK SHOP·topdeals.shop
Listing using brand keywords + non-brand product
68%Low - ETSY·acquired by IP team
Counterfeit removed · re-scan confirms URL is dead
100%Succeeded
Step 02 · Inspect
Open a detection, see the proof.
Click any row and the full evidence is already assembled: what the listing looked like, where it lives, and exactly why it was flagged. No re-finding the page, no screenshotting by hand.
- Screenshot and an archived copy captured at detection time — the evidence survives even if the seller edits or deletes the listing
- Plain-English reasons for the flag: which of your photos it matches, which brand terms it uses, what the seller's history looks like
- Price-gap context — a $29.95 product listed at $11.97 tells its own story
- One decision per screen: dismiss with a reason, or confirm and move straight to drafting
- PlatformAmazon · US
- Sellerb00stkr-direct
- Their price$11.97
- Your price$29.95
- Archived copySaved · 06:12 PT
- Listing photo matches your uploaded product photo WUF-JNT-01 at 94% — packaging edited to hide the batch code
- Title uses your brand name plus “original style” — classic counterfeit phrasing
- Seller has 3 other listings already flagged in this workspace
Step 03 · Draft
The takedown writes itself.
Confirming a detection produces a complete, platform-routed notice — the right form, the right legal language, your trademark details and the evidence pack already attached. You review; nothing sends from this screen.
- Routed to the right intake automatically — Amazon Brand Registry, eBay VeRO, Walmart IP claims, Etsy, TikTok Shop, Temu, Shein, web-host abuse, and more
- Pre-filled with your registered trademark, the infringing listing's identifier, and the category of violation
- The evidence pack rides along as a PDF: screenshot, archived listing, image-match report, seller history
- Drafting is unlimited on every plan — no per-takedown fees, no monthly caps
- Rights owner
- Wuffes
- Trademark
- USPTO 6,982,341
- Infringing ASIN
- B0CR**XYZ7
- Violation type
- Counterfeit
The listing identified above offers goods bearing our registered trademark without authorisation. Packaging photographs have been altered to imitate our product (evidence attached). We request removal under Amazon’s anti-counterfeiting policy…
Step 04 · Approve
Nothing files without your sign-off.
Every takedown crosses three independent checks before it leaves the platform: an AI confirmation, a human review, and a final attestation where you retype the listing's identifier. A false takedown carries real legal liability (§ 512(f)) — the gate isn't theatre.
- AI confirmation — re-checks the detection against your brand profile and the original evidence; can reject look-alike matches that don't hold up
- Human review — a different person from the one who confirmed; sees the full evidence pack and explicitly attests they reviewed it
- Final attestation — retyping the listing identifier (ASIN, item ID, domain) is required; the sworn statement renders with your legal entity name
- No rule, scan, or AI step can ever send a takedown on its own — approval is always a person
“Original-style replica with photo-edited packaging” — counterfeit listing flagged at 94% confidence, image cluster #IC-1188.
AI confirm
Re-checked against your brand profile · 96.1%
Human review
Reviewer: maddie@ · attestation 12:04 PT
Admin attestation
Retype asset identifier to file
Sworn statement. I, the rights-holder representative for Wuffes, attest under penalty of perjury that the asset identified as B0CR**XYZ7 infringes our trademark registered under USPTO 6,982,341.
Step 05 · Verify
Removed means re-checked.
Filing isn't the finish line. Brand Protector tracks the takedown to a decision, then keeps re-checking the dead listing — and watches the seller for the same product under a new identity.
- Status tracked from filed to removed, with each marketplace's typical response time alongside
- Removed listings are re-checked automatically every night — a takedown only counts once the listing is confirmed gone
- If the same seller relists under a new ID, it lands back in your inbox tagged as a reappearance, pre-linked to the original takedown
- Every step lands in the audit log — a 7-year, tamper-proof record you can export anytime
Filed to Amazon Brand Registry
Jun 2 · 09:14 PT · typical response 1-2 days
Platform acknowledged
Jun 2 · 11:02 PT · case ID 8841-XXXX
Listing removed
Jun 3 · 16:48 PT · 31h after filing
Re-checked nightly · URL still dead
Last check 02:00 PT · 6 consecutive passes
Watching for reappearance
Same seller, any new listing ID — auto-routes to this case
If it comes back: a new listing matching this seller’s fingerprint lands in your inbox tagged “Reappeared”, pre-linked to this takedown — evidence pack and history already attached.
The bigger picture · Cases
Repeat offenders become one case, not fifty alerts.
One seller listing the same fake under five SKUs across three platforms is one operational problem, not five. Cases group detections by seller, registrant, or image fingerprint — and let you act on the cluster.
- Always current — cases assemble themselves from the live detection stream, and the view stays fast even past 1,000 detections
- Cross-platform matching — the same seller name on Amazon and TikTok Shop, or the same photo across three sellers, ends up in one case
- Bulk takedown drafting — one click drafts a takedown for every listing in the case, each routed to the right platform
- Reappearances auto-link — a new listing with a known seller fingerprint joins the existing case, tagged 'Reappeared'
- discountgear-uk · 7 listings, 3 platforms3/7Active·3 reappearances · last activity 41m ago
- b00stkr-direct · 4 listings, Amazon US2/4Awaiting platform·2 succeeded · 2 in flight
- Image cluster #IC-1188 · same packaging photo11/11Investigating·3 sellers, 5 platforms, 11 listings
- brandprotectör.io · lookalike-domain ring3/3Pending UDRP·3 typos registered same day · BR registrar
- 7 listings clustered by seller name + image fingerprint
- 3 reappearances after prior takedown succeeded
- eBay UK · Amazon UK · TikTok Shop
- Notes: “Likely connected to thrift-resells via shared shipping address”
Run it free for seven days.
The screens above are example data — the product is live. Setup takes about 10 minutes, and your first scan starts at activation; first results in about 30 minutes.
Card upfront, no charge until day 8. Cancel anytime.